Vision - Automotive Steel Leader

• Site management
• Trust management
• Transparent management

World’s best competitiveness with outstanding technology and quality

Target

1. Buyer centric technology and quality for revenue and growth
• Supply manufacture in a suitable time
• Development and improvement of manufacture
2. Structural innovation
• Feforming all affiliate
• Abolition of high-cost and low effectiveness
• Innovate to effective structure
3. Maximize added-value and market share
• Reduce the production cost, structural regulation
• Improvement of quality, productiveness
• Advance into profit-making business
• Supreme competitiveness
4. Preemptive risk management
• Active correspond to changing market environment
• Minimizing impediments for corporate goal
• Strong structure of operate profit